Coming up with the best blog post ideas that’ll bring the right kind of readers to your blog is a challenge many bloggers, marketers and website owners face. But landing on the right blog post ideas doesn’t need to be so difficult.
If you’re looking for inspiration on how to come up with your best blog post ideas that’ll actually bring more of your target readers (or customers), then you’re in the right place.
Blogging remains one of the most powerful ways to connect with your audience and drive them to action today—making the blog post ideas you choose to pursue (and spend your limited time & financial resources on), extremely important.
Research shows that companies who choose to learn how to start a blog and actively produce quality content get 67% more leads than those that don’t publish content & act on their team’s blog post ideas.
On top of that, inbound marketing close rates are 8 to 10 times higher on average compared to outbound selling efforts—making the right blog post ideas an investment that pays off big time.
But it’s getting harder and harder to stand out from the crowd. There are an estimated 500 million blogs out on the web today. At last count, 17 new blog posts are published every second.
With that much competition for eyeballs, how do you stand out and drive traffic to your blog?
The answer is—pursuing unique and interesting blog post ideas that deliver real value to your readers. Consistently churning out great content is no easy feat, even for the most seasoned bloggers that already have an editorial calendar packed with the topics you’ve done your keyword research on.
So to help you find the best blog post ideas for your audience, I’ve put together this collection of 101 tried-and-true blog ideas that’ll help you drive meaningful traffic to your site.
But first… who am I to say which blog post ideas will be the “best” or worst for your blog?
Well, I’ve been blogging here for nearly 6 years learning how to grow a blog, and I’ve learned a thing or two about how to come up with content ideas that already have proven demand online. And so far this year, I’ve driven almost 3 Million readers to my blog with the blog post ideas I’ve pursued.
I’m also hired as a consultant to generate high-converting blog post ideas and write content for Fortune 500 companies like LinkedIn, Google and Zendesk, as well as some of the world’s top startups like Fundera, Gusto, Close, and dozens more.
So when it comes to blogging, it’s safe to say I know what I’m doing 😊
Now first, if you’re totally new to blogging today, I’ve put together the ultimate guide to getting started with creating your blog. Actually getting your blog online and well-optimized is the first step to learning how write compelling content, and my 25,000 word guide to starting a blog will position you best for going on to bring thousands of readers to your blog in the near future.
If you haven’t yet gotten your blog off the ground yet, then head over to my ultimate guide to starting a blog.
Still Need to Start Your Blog First?
Check out my ultimate guide 10 Steps How to Start a Blog (on the Side) Today.
Alright now without further delay, let's dive into my picks for the best blog post ideas that'll bring readers to your blog this year.
And to help make this list of blog post ideas more easily navigable, I've broken them down by categories in the hyperlinked menu below—so you can click on the blog post ideas section you're most interested in and jump straight down to read more.
101 Best Blog Post Ideas That'll (Actually) Drive Traffic in 2019
Please note that some of the links below are affiliate links and at no additional cost to you, I may earn a commission. Know that I only recommend products, tools, services and resources I’ve personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can’t afford or that you’re not yet ready to implement.
Now, let's dive into our first section—blog post ideas that are designed to get your readers taking action ⚡️
The real hallmark of successful content isn't just ranking well in organic search results, or getting thousands of readers. It's whether or not your readers actually take action and create measurable change after consuming your content. Here are some blog post ideas that'll help them do exactly that.
1. What’s your schedule? Give people a peek into your average day
Your daily routine may not seem interesting to you, but try pulling back the curtain and share how you spend an average day. Exposing a little bit of your personal life is an authentic blog post idea that'll make your readers feel closer to you, gather helpful insights about how they could improve their own routines, and will also make them more invested in your mission as a whole.
2. How did you get started in your career? How did you start and grow your business?
Humans have been telling stories for thousands of years. Scientists have only recently discovered why storytelling is so powerful. It turns out that well-crafted stories cause our brains to release oxytocin, a powerful neurochemical that helps us feel more connected to others. Take this blog post idea and tell the story of how you got started, the journey to growing your blog traffic, what it took to get your business off the ground, and the difficult journey to raising money for your company. You’ll forge a powerful connection with your audience that can pay off for years to come.
3. Explain the meaning of your personal or company values
Every great brand is built upon strong values that guide everything the company does. Share the values that form the bedrock of your brand and you can create loyal fans for life. Even if you’re a solopreneur, knowing what guides your actions and decision-making will inspire your readers to get behind you no matter what you pursue—plus it'll likely fuel many more new blog post ideas that spring out of further conversation with your readers.
4. What is your mission statement?
In simplest terms, a mission statement defines the goals and purpose of a company, organization, or individual. If you haven’t come up with a mission statement around why you've chosen certain ways to make money blogging and serve your readers, a blog post is the perfect way to get started. This makes my list of the best blog post ideas because unveiling your mission to the world and explaining what the future holds for you or your brand, can be the perfect way to forge more meaningful connections with your readers.
5. Share your goals for the year and lay out your plans for achieving them
Most people understand how important it is to set goals, but only a small percentage of us lay the proper foundation for achieving them. Make your goals known to your readers by leveraging this blog post idea format and share how you plan on tackling them this year. You’ll benefit both your audience and yourself. Your readers will get inspiration and a blueprint for success, while you’ll benefit from the feedback and accountability they can provide. Plus, this'll likely lead to many more new blog post ideas after fielding their feedback.
6. Review the goals you set last year and report on your progress
Productivity experts like Tim Ferriss and James Clear advise that conducting yearly reviews are just as important, if not more so, than coming up with New Year’s resolutions. A yearly personal audit can ensure you continue to make progress towards your goals and demonstrate that you hold yourself accountable for your own success. Review last year’s goals, then highlight which ones you’ve achieved and which ones are still in progress. This is one of my top blog post ideas because your audience may even be able to help you with some of your more ambitious endeavors after learning about them.
7. Describe where you see yourself or your business in 25 years
Nobody really knows what the future holds and that’s what make predictions so interesting to read. Share your vision of where you see yourself or your business heading over the next few decades with this blog post idea and revisit it every few years to see how you’re measuring up.
8. What was the best piece of advice you’ve ever received? How did it help you?
Everyone wants to obtain the best business advice and know what the keys to success are. If you’ve been given some life-changing advice, why not pay it forward and dispense some wisdom to your readers? Blog post ideas help you break down a few pieces of advice that have impacted your career over the years and explain how they helped you think and act differently.
9. What were the most beneficial things you learned last year?
Did you have any breakthroughs last year that you can share with your audience? What about failures? With a growth mindset, anything and everything can be a learning opportunity. Good or bad, you and your readers will be able to benefit from your experience through mutually beneficial blog post ideas like this one.
10. Make a list of the best and most insightful quotes about your niche
Scroll through just about any social media feed and you’ll see that people are obsessed with quotes. A cleverly worded piece of wisdom from a well known figure can inspire and motivate us at the deepest levels. This is one of my most successful blog post ideas I've executed on in multiple formats by compiling a list of the best quotes around my niche for an evergreen piece of inspirational content. Pick a niche to blog about and you can do the same in your space too.
11. Sit down with an industry influencer
A well-written interview can have the power to make the reader feel like they’re having an intimate conversation with the subject. Reach out to influencers in your niche and invite them to share their thoughts and experiences with your audience either in the format of one of these blog post ideas or as a podcast interview. Not only will you have a great piece of content on your hands, you’ll have a new addition to your professional network.
12. Give people the roadmap to success in your industry
One of the hardest parts about succeeding in any career is knowing just where and how to get started. If you have some experience under your belt, you can translate your lessons into one of these kinds of blog post ideas that give much needed guidance to people looking to break into your niche. Take for example my foundational step-by-step guides on topics like how to start freelancing, how to start a business and how to start a blog that've been read (and acted upon) by millions of people. This is hands down one of my favorite blog post ideas, because of how transformational your impact can be on the lives of readers.
13. Share some tips for bonding with your team
I’ll be honest with you, most team building activities I see out there are pretty cheesy—but they don't have to be. Coming up with a list of fun activities for adults to do in a professional setting is a lot harder than it sounds. Put your thinking cap on and create a list of activities you can share as one of your blog post ideas, that come from outside the box and your readers will thank you for it.
14. What are the similarities and differences between your industry and another?
Steve Jobs once said that “Creativity is just connecting things.” It can be extremely fascinating to compare two completely different industries as one of your blog post ideas. While the differences are usually pretty obvious, you can really show off your creative side by drawing connections between them.
15. Which technological developments will shape your industry over the next decade?
Technology moves incredibly fast and it’s often difficult to understand exactly how it will impact the way we work. So think about what trends are shaping your industry. Which technological advancements are revolutionizing your niche? Blockchain? AR experiences? VR content? Assemble your thoughts as one of your upcoming blog post ideas and make a few predictions.
16. Share the causes you support and explain why they mean so much to you
Millennials put their dollars behind the brands that support the causes they care about. With no shortage of options before them, consumers are increasingly seeking out brands that align with their personal values. By sharing which causes you support and explaining the meaning they have to you personally as one of your upcoming blog post ideas, you’ll attract people of a similar mindset and expand your tribe.
17. Assemble a list of time-tested wisdom about your niche
Some of the best insights about your industry may not have come from this year, this decade or even this century. In fact, some of the today’s cutting-edge thinkers find their best inspiration in old proverbs and sayings. If you can find new ways to apply ancient wisdom through your blog post ideas, you’ll be able to craft a winning piece of content.
18. Reveal surprising and inspiring backstories from influencers in your space
It makes for a good story, but tales of overnight success are largely myth. Some of the most influential figures of our time have surprising backstories littered with failure, disappointment, and depression. Choosing a few unique examples from your industry and highlighting their journey can help motivate your readers to keep going when times get tough, not to mention become one of your strongest blog post ideas to lean back on time and time again.
Alright, now let's dig into a different category of blog post ideas—those that are primarily designed to entertain your readers.
19. Compare a famous character or movie with your brand
If there’s anything that brings people of all walks of life together, it’s movies and television. Comparing yourself to famous silver screen characters gives you a chance to flex your creativity muscles, show a little humor, and connect with people on a more intimate level through blog post ideas like this.
20. Create an office playlist and explain why you chose each song
According to the latest research, music at work can be a serious productivity booster. For example, proofreaders complete their tasks 20% faster when they listen to dance music. Why not put together a list of your favorite tunes to work to and share them with your readers as one of your blog post ideas? Flesh out the post by giving a little backstory about each track, how they were recorded and what their lyrics mean. You could even create multiple playlists for different moods or activities!
21. History buff? Pick some people from the past you’d like to work with
Remember Bill and Ted’s Excellent Adventure? In the movie, two high school buddies go back in time and bring back celebrated men and women from history to help them ace their final high school report. Which figures from history would you like to work with and why? Pen your own excellent adventure and don’t be a afraid to let your imagination run wild with this blog post idea.
22. Which fictional character would be perfect at your job?
Along the same lines, you could pick a fictional character from TV or film and explain why you think they’re perfectly suited for your role. Would Monica from ‘Friends’ make the perfect project manager? Is Iron Man the ideal software engineer? These types of blog post ideas are fun to read and even more fun to write!
23. Give people a glimpse into your office or workspace
People love seeing the workspaces of inspirational people—here's a snapshot of my workspace too. There’s a reason why Edison’s lab and Shakespeare’s home are major tourist attractions. While you (like me) may not be at that level just yet, your readers will no doubt appreciate blog post ideas like this that give them a sneak peek into where the magic happens, no matter how modest it may be. Who knows, maybe you’ll be able to charge admission in the near future.
24. What’s in your bag? Show people which items you depend on each day
EDC, or everyday carry, has blown up in the last few years. People love seeing which items and tools their heroes can’t live without, making this one of the easiest blog post ideas to quickly execute on. Simply lay out all the things you bring with you everywhere you go and explain why each is important to you.
25. Which hobbies or sports could help someone in your niche be more successful?
Certain hobbies and sports show up again and again when we examine the leaders in different fields because they help build essential skills. For example, long distance running is a favorite pastime of successful entrepreneurs. Many of the world’s top sales leaders have backgrounds in theater. Which hobbies or sports help build skills in your niche? Make a list as one of your upcoming blog post ideas and explain how they make you better at your job.
26. Make a list of movies everyone in your industry should see and why
More than 15 years after its theatrical release, Steven Spielberg’s ‘Minority Report’ continues to exert influence on the world of product and UI design. Are there any movies that have had a similar impact on your industry? Compile a list of the most influential movies in your niche as one of your blog post ideas and explain why each one is a must-see.
27. Share your favorite emojis and explain how you like to use them
Love’em or hate’em, emojis are finding their way into more and more business jargon. They can help give much needed emotional context to digital messaging where body language cannot be conveyed. But they can also cause more confusion than clarity if you’re not careful. These cutesy images can mean drastically different things across cultures. As an experiment, share a few of your favorite emojis as one of your blog post ideas and then poll your audience to see if they interpret them the same way you do. The results may surprise you.
28. Create a new superhero for your niche and explain what their superpowers would be
What superpowers are necessary to succeed in your role? Who are the villains of your industry? Answer these questions (and more) through multiple fun blog post ideas by designing your own industry superhero. Give them a catchy name, reveal their strengths and weaknesses, and take them on extraordinary adventures that push them to the limits.
29. Draw your own comic strip and poke fun at industry clichés.
There’s a reason ‘Dilbert’ remains one of the world’s most popular comics thirty years since it first debuted. It’s the perfect satire of the white-collar office world that millions find themselves trapped in. The situations that the title character finds himself in, though comically exaggerated, feel incredibly authentic. Create a similar parody of your industry or cartoon like Every Vowel to share through an ongoing series of blog post ideas that break down her or his life, and you’ll have your readers begging for more.
30. Write a personality quiz for your readers and highlight how different traits can be useful in your niche
Spend 30 seconds scrolling through Facebook and you’ll notice just how popular personality quizzes are. People love learning something interesting about themselves in a fun and interactive way—which is why they've become such foundational blog post ideas in use by thousands of publications. Develop a personality quiz that applies to your industry and help people discover how they can play to their strengths.
31. Have you heard the one about the marketing blogger? Put together a list of jokes about your industry
Not every post has to be a serious read. In fact, some of your most popular blogs may be the ones that are the most lighthearted and fun. Spend a day or two looking up some of the best jokes and one liners about your niche and compile them into a list as one of your upcoming blog post ideas. A few laughs can help your readers make it through even their toughest weeks.
32. Compile a list of the top tweets from last year by industry experts
Every day, people share nuggets of wisdom on Twitter in 280 characters or less. But with an active feed, it can be easy to miss some of these gems. Bookmark your favorite tweets over the course of a year, put them all into one big list when the year is over as one of your blog post ideas, and drop a uniquely shareable knowledge bomb on your audience.
33. Assemble a top ten list of the most influential people in your space
Everyone is putting out a ton of content these days which makes it hard to know who the best people to follow for expert tips and insights are. Help your readers out by putting together a top ten list of the most influential people in your space as a series of blog post ideas that they should be paying attention to.
34. Share your insights about the cultural, geographic, or language trends shaping your industry
Keen observation is a huge competitive advantage. Have you caught on to any new trends that are shaping your industry that others have missed? If so, sharing your insights with your readers through a series of clever blog post ideas can help establish you as a thought leader and pioneer in your field.
35. Trick or treat! Identify some funny or creative Halloween costumes related to your niche
You may be too old for trick-or-treating, but you’re never too old to show a little Halloween spirit. Can you think of a funny or unique costume related to your industry that might help someone win some kudos around the office? Put your suggestions into these kinds of seasonal blog post ideas and don’t forget to add pictures.
36. Help your readers come up with the best presents for the office gift exchange
White Elephant is a popular gift exchange at most offices across the country. In the game, coworkers ‘steal’ mystery gifts from each other. A clever or unique present can earn some serious praise around the office. Give your readers a list of creative gift ideas that will ensure some serious high-fives. Bonus points if your ideas don’t break the bank!
37. Share suggestions on how to express mindfulness and gratitude at work
Practicing mindfulness has been scientifically proven to reduce stress, increase creativity and improve productivity in the workplace. Give your readers some tried-and-true suggestions through a series of blog post ideas focusing on tactics like breathing exercises, stretches, and even meditation techniques so they can ground themselves in gratitude and positivity.
38. Highlight ways people can improve their health at the office
The average person spends ⅓ of their day at work. And for those of us with office jobs, this means staring at screens and being hunched over a keyboard for most of the day. The modern workplace is so detrimental to our health that the Mayo Clinic even compares the adverse health effects of sitting for long periods to smoking! From suggesting healthier choices during lunch hour to suggesting stretches that can be done at their desks, giving your audience helpful tips through your unique blog post ideas can improve their health while at the office is a surefire way to win some new fans.
39. Put together a list of the the best internet holidays that are relevant to your niche
From Talk Like a Pirate Day to World Beard Day (Yes, they both exist), there’s a social media holiday out there that can be applied to your industry. Make a list of holidays divided by industry and expand upon these blog post ideas to help give your readers something fun to celebrate at work this year.
40. Compile a roundup of the funniest memes about your industry
Nothing helps break up a long day at work better than a few good memes. Scour Reddit, Buzzfeed and Ebaumsworld for a few SFW memes about your niche and spread a little joy to offices everywhere. If these blog post ideas begin to get traction, you could turn them into a regular series and even produce your own memes that go viral.
41. Collect the most interesting and insightful infographics about your niche
They may not be as hot as they were a few years back, but infographics still have the potential to drive traffic to your blog. Great infographics are able to cram a ton of relevant data into a single eye-catching image, and you don't even need to produce your own graphics. Search the internet for the best infographics related to your industry and summarize their biggest takeaways through a series of blog post ideas that expand on the concepts those graphics cover.
42. Explain what your industry can learn from hip hop or country music lyrics
Hip hop and country music have a lot more in common than you might think. They’re both genres whose lyrics are chock full of life lessons and real-world experiences. Can your industry learn something from the top rap or country hits? If so, break down the lyrics and apply them to your niche. If these blog post ideas strike gold with your audience, they could easily turn into a regular series. And if you’re looking for an extra challenge, write your own song and include it in the piece.
43. What are the ten commandments of your industry?
Every industry has a set of unbreakable rules that may or may not be explicitly stated anywhere. These mostly unspoken rules are usually learned the hard way through years of embarrassing trial and error. Help your readers save face when launching into a new business idea and give them a leg up on their competition by writing the rules down in metaphorical stone on your blog. Over time, these cornerstone kinds of blog post ideas can attract some serious attention (and links) from others writing about similar topics.
44. What are the seven deadly sins of your industry?
After you’ve written down the ten commandments of your industry, follow up this series of blog post ideas with the seven deadly sins. Are there definite no-no’s everyone in your niche has to learn to avoid at all costs? Set your readers up for success by warning them of the seven habits they should be steering clear of.
It can be difficult straddling the line between pursuing blog post ideas that educate vs those that also (tastefully) promote your products or services to your readers. Here are some creative blog post ideas that'll accomplish this without leaving a bad taste.
45. Shine the spotlight on your best customers
Everybody wants their moment in the sun. If you’re lucky enough to have some loyal customers or passionate fans, why not highlight them in and capitalize on customer profile kinds of blog post ideas? Shining the spotlight on your best clients promotes their work, strengthens your connection with them and inspires others to engage with you too. It’s a win-win for everybody, plus this blog post idea could actually turn the heat up on your word-of-mouth marketing.
46. Attend any outstanding industry events recently? Give your readers the highlights
There are ton of great industry events happening every month. It’s impossible for any one person to attend all of them. If you’ve been to some great events or meetups around your niche, share the highlights with your readers. These blog post ideas can be executed as simply as sharing a short summary with a few actionable takeaways—that's about all you need to help your audience get value from your experience at the event.
47. Releasing new products or services this year? Give your audience the 411
If you consistently provide value on your blog, you'll build up enough goodwill that you can get away with being a little self-centered once in a while—talk about your products and services. Be balanced with how often you keep your audience informed of all of the awesome stuff you’re doing with these kinds of blog post ideas, do it thoughtfully & cleverly and they’ll reward you with their attention and dollars. Just be sure you're in a good position to capture sales through a WordPress eCommerce website that's closely connected to your blog (or otherwise) once you're ready to ask for them.
48. Share your company style guide or brand guidelines
Over the last 10 years or so, more consumers have grown obsessed with great design. Brand refreshes and logo reveals are now as big of an event as a new product launch in some industries—leading to an entirely new category of blog post ideas you can capitalize on. Do you have a style guide or set of brand guidelines? If so, release them as a piece of content on your blog. Dive into what things shaped your thinking and aesthetic. It may seem trivial to some, but creatives will eat it up.
49. Explain the origin behind your company name or your logo
Did you know that there’s an arrow hiding in plain sight in the FedEx logo? Or that Lego is comes from a Danish word that means to “play well?” More than likely, there’s an interesting story behind the name of your blog or the meaning behind your logo too. Share it with your readers and explore any other blog post ideas that can shed more light on insightful stories from within your company.
50. Profile members of your team or partners that have helped you
People connect with people. Capitalize on this with a series of blog post ideas showcasing a profile of each member of your team. This'll help your audience get to know the people behind your brand. No team? No problem! Even if you’re a solopreneur, there are no doubt a few key people and partners that have helped you along your journey. Interviewing them for your blog is a great way to say thanks and give them the praise that they deserve.
51. Compare your product or service against your competition
If you believe in your product or service, you’re going to have to grab people’s attention and let them know why they should spend their money on you. Put your offering to the test against the competition and share the results with your readers with these kinds of blog post ideas. Done well, you can remain fair and honest while at the same time highlighting the superiority of your solution compared to others on the market. Check out my roundup of the 35 Best CRMs for Small Business to get an idea of how a comparison roundup like this can be done well, and see my comparison between Convertkit vs AWeber vs Mailchimp for an even more in-depth breakdown.
52. Educate your customers through a well written buyer’s guide
Educating your potential customers with relevant and insightful information is one of the best blog post ideas that can also help you gain new business. Create a well thought-out buyer’s guide that arms them with everything they need to know about the products and services in your niche. It may seem counterintuitive to talk about your competitors, but by being helpful and providing value, you’re building trust and familiarity. People buy from the brands they know and trust.
53. Compile a list of events you and your company are participating in this year and tell people what they can expect
Are you participating in any events, conferences or workshops? If so, share your calendar with your audience through these types of blog post ideas, so people can connect with you face-to-face. Building a reputation for having a massive built-in audience that follows you wherever you go pays off. Event hosts will take note and offer all kinds of unique opportunities they wouldn’t extend otherwise.
54. Assemble the top customer testimonials about your product or service
No matter what good things you say about your own product or service, nothing will be as powerful as the expressions of actual customers. Positive reviews and word-of-mouth praise are worth their weight in gold, making these kinds of blog post ideas some of the most effective semi-promotional material you can create. If you’re fortunate enough to have earned some testimonials, highlight them on your blog (or on a landing page like I've done for my content marketing consultant page). Video works wonders in this regard. Seeing real people express their genuine feelings about your product or service will drive sales and build a positive reputation for your brand.
Beyond just the more top of the funnel educational content you're publishing, take some time to generate specific blog post ideas that take a more granular, step-by-step instructional take to solving your readers biggest challenges. These kinds of in-depth, highly tactical blog post ideas will help build much more meaningful relationships with your readers in the long run.
55. Admit your biggest failures and share what you feel you could have done better
Anyone can broadcast their victories to the world. Few have the strength to reveal their biggest failures through these less glamorous blog post ideas. Candidly admitting your past mistakes can help others avoid making the same ones and demonstrates humility which will be endearing to your audience.
56. Invite your readers to participate in an “Ask me anything” interview post
Popularized by Reddit, AMAs are now a ubiquitous part of the web, making them one of the more established blog post ideas to actively engage your audience. The format is a unique product of the internet era and has created some truly compelling content. Invite your readers to submit their questions and post your raw, unfiltered answers. In AMAs, anything goes, so let your guard down and answer whatever comes at you as honestly as possible.
57. What do you look for in an employee or partner?
As an expert in your niche, your insights and advice can be hugely beneficial to someone looking to get started or level up. Highlight a few of the key skills and qualities you look for in an employee or partner. What's great about these types of blog post ideas, is that what may seem obvious to you could cause light bulbs to go off for your readers.
58. Have you picked up some tricks over the years? Create a list of ultimate hacks
It can take years or even decades to learn the tricks and techniques of the pros. While you may be tempted to keep that knowledge to yourself, sharing it freely will help establish you as an expert in your field and make your readers feel indebted to you for your generosity. Building a list of ultimate hacks and publishing it is one of the most helpful kinds of blog post ideas you can take on. You may be surprised at how much new business can come from this content too.
59. Identify the top 10 books anyone getting started in your industry should read and why
Hundreds of books are published every day. It can be hard to know which are worth the time and money and which aren’t. Give your readers a helping hand by compiling a list of the most insightful books about your niche. Take for example, my roundup of the 76 Best Business Books, which has proven to be one of my most successful blog post ideas of the last few years.
60. What tools, software, and equipment do you use on-the-go?
Today’s workforce is on the move, but staying productive while traveling can be challenge. How do you get work done on-the-go? Do you have a list of your favorite mobile apps? Have you used any cloud-based blogging tools or other online business tools that could be highlighted through these roundup style blog post ideas? What kind of laptop do you prefer? Share your experiences and ask your readers for their recommendations to spark some engagement.
61. Get candid and share the ups and downs of running your business
Entrepreneurship is glamorized in media these days. Most people think of young techies managing their internet businesses from laptops while on tropical beaches, Mai Tais in hand. While a few do enjoy that kind of success and freedom, the harsh reality is that entrepreneurs as a whole suffer from a disproportionate amount of emotional and mental health issues. Reveal the highs and lows you’ve experienced building your business. Your candor with these kinds of blog post ideas will be refreshing.
62. Make a list of your favorite tools, apps, blogs, and websites
Most professionals are looking for ways to level up and gain an edge over the competition, making these some of the best blog post ideas with guaranteed demand. What are your secret weapons? Do you have any aces up your sleeve? If you’re willing to share some of your tips and tricks, your blog readers will eat them up.
63. Create a checklist related to your industry
More than simple to-do lists, checklists are powerful tools used by professionals in the most demanding industries to make sure they perform at the highest level possible. Checklists help us ensure critical tasks are accomplished, improve communication, save us time, and allow us to focus on the more difficult parts of a problem. Tap into these blog post ideas by coming up with the most critical tasks in your role and create a checklist to help people accomplish those tasks successfully.
64. Break down each part of your process/workflow
People love learning how the professionals they respect and follow, get things done. If you’ve developed your own approach or techniques, why not share them with your readers with these kinds of blog post ideas? Contrary to what you might think, freely sharing knowledge can help you advance your career and increase your worth in the eyes of organizations.
65. Give advice on how to network with people in your niche
The advent of the internet has made it easier to connect with people than ever before. But it’s also wreaking havoc on our ability to develop social skills and healthy interpersonal relationships. As a result, many are finding it increasingly difficult to grow their networks and make new professional connections. Have you discovered ways to effectively connect with others in your nice? Act on these helpful blog post ideas by passing on what you’ve discovered to your audience.
66. Compile a list of useful templates and teach people how to use them
Any blog post ideas that can save your readers time, money, or energy is going to be popular with your readers. Templates are valuable tools that can help people magnify their efforts. Search the web for the best templates that can be used in your niche and teach your readers how to use them. Can’t find any templates? Create your own.
67. Make a case study out of your last marketing campaign and share what you learned
Marketing advice is always a hot topic for blog post ideas today. Dissect your last marketing campaign and analyze what went well and what didn’t. If the campaign was a hit, your readers will be eager to read your case study and replicate your success. If the campaign was a disaster, even better. In the words of the great master Yoda: “The greatest teacher, failure is.” Sharing your failures could help others avoid a similar fate.
68. Create a do’s and don’ts list for people looking to build a career in your industry
Every industry is littered with hidden obstacles and traps that only a few are able to decipher and navigate through to success. Give your readers a head start in their careers through these kinds of blog post ideas with a simple do’s and don’ts article. Highlight the risks, identify the opportunities, and alert them to any potential missteps that could sabotage their career prospects.
69. Identify ways people can make their resume stand out in your space
Our resumes can either open doors for us or slam them shut. As competition across all industries increases, it’s critical that our resume represents us in the best way possible. Use your experience in your space to coach people on the key ways to make their resume stand out from the pack and you'll be capitalizing on one of the most helpful blog post ideas out there.
70. Highlight the top skills that will be in demand in your industry during the next 10 years
Do you have any insights into how someone could “future-proof” their careers over the next decade? If you know which marketing skills will be in demand, share them with your readers and give them a leg up on the competition with these insightful blog post ideas geared toward career advancement.
71. Share a list of interview questions people should ask when hiring in your niche
Hiring new people is one of the hardest and riskiest parts of building a business. Job candidates can interview marvelously and then fail on the job without warning. Use your experience to prepare these kinds of blog post ideas that break down a collection of questions people should ask when interviewing job applicants to identify the best hires.
72. Write some helpful emails that can be used in your industry
Email is one of the primary means of communication professionals use today, but they can still be extremely difficult to get just right—especially when sending cold emails or sales emails. Make a list of the most common emails you find yourself sending, draft up some templates and share them to utilize these blog post ideas for your readers. Trust me, they'll love you for it!
There's something to be said for building a brand as an industry authority that publishes trend reports, offers hot takes on recent developments and breaks important new stories that apply to others in your space. These blog post ideas will give you inspiration on how to achieve that.
73. Where is your industry thriving? Make a list of the top 10 hot spots
Have certain cities become hotbeds of innovation for your industry? Leverage these kinds of blog post ideas and share ten places where you see opportunity growing for ambitious professionals.
74. Write a review of a product or service related to your industry
In an era of fake reviews and sponsored content, your authentic take on the latest products and services could be a breath of fresh air to your readers. Be careful though, these kinds of blog post ideas must always strive to be honest and unbiased if you hope to build trust and influence.
75. Share real-time updates directly from a conference
Conferences are some of the best opportunities to learn best practices, meet influencers, and catch up with the latest developments in your field. But they can also be pretty expensive. Passes alone can be upwards of $1,000 or more, making a virtual update experience one of the easiest blog post ideas to execute on while at an event. Add in the cost of travel and accommodations and you could be looking at spending a pretty big chunk of change. If you get the opportunity to attend an industry event, try live blogging to make your readers feel like they’re right there with you.
76. What college majors are best suited for your industry?
Planning your college career is a daunting task for any young person. Tuition isn’t cheap these days and many go into serious debt to pay for their education. Today’s students want to ensure they’ll get a return on their investment. Give them a little direction by highlighting the top courses, schools and degree programs you think will help them build the best foundation for their careers with these kinds of blog post ideas like: 27 Best Blogging Courses and 101 Best Online Business Courses.
77. Which events should people in your industry attend and why?
There are dozens of conferences, conventions, meetups up and workshops happening every day in cities across the country. Which ones are the most beneficial for people in your niche to attend? Why do you feel that way? Share your thoughts with these kinds of blog post ideas for your audience and invite them to share their own recommendations.
78. Create a list of the keyboard shortcuts that can help people save time
Memorizing the keyboard shortcuts for your favorite apps are one of those small investments that can pay off big in the long run. Knock it out of the park with these types of helpful blog post ideas by spending some time collecting the most useful shortcuts and key commands to put them together in an ultimate list.
79. Pull together the ultimate list of resources for your niche
The web is a big place. Even with Google, it can be difficult to track down the best resources in your niche. Bookmark the best resources you can find, group them by type and you've got a series of killer blog post ideas to give your readers a one stop shop for useful tools.
80. Recount the history of your industry and how it has developed over time
Having an understanding of where an industry has been and where its going can make it easier to figure out your place in it. Give your readers some history and context along with a few of your own personal stories and experiences with these blog post ideas that share much-needed perspectives.
81. Define the top terms and acronyms used in your industry
Keeping up with the latest terms and acronyms used in your profession can be hard, even for industry veterans. Plus, they often change over time, making these blog post ideas useful to be updated for years to come. A well researched and up-to-date glossary can be hugely valuable and score you some evergreen traffic.
82. Has SEO changed for your niche in 2019? Where are the opportunities now?
Optimizing your website for blog SEO strategies that'll win you the top spot in search rankings can mean different things for different industries. Choosing the best website builders and learning how to make a website aren't enough these days. If you've learned any techniques that are proving more effective than others, then teaching them could be very lucrative. What are some tactics that are driving results for other people in your industry? Put the strategies and tactics you discover into one handy guide or break them into a series of related blog post ideas for readers to consume based on industry.
83. Embed the best YouTube videos about your industry into a post
Video continues to explode in popularity online. More than 500 million hours of video is streamed on YouTube every day. Find the best videos related to your niche and embed them as clever blog post ideas on your website. It’s an easy way to deliver great content while keeping people on your page longer.
84. Launch a survey and highlight the key findings
Conducting your own research results in unique data that your readers won’t be able to get anywhere else, making these blog post ideas some of the most stand-out pieces of content online today. Come up with a poll that’s focused on your niche and share the results with your readers for a truly unique take.
85. Compile a list of the top podcasts about your industry
Podcasts have exploded in popularity over the last few years. It’s the perfect medium for busy professionals looking to learn new things. You can listen to them on your way to work, while you take your afternoon jog, or put one on while you’re making dinner. Pick a few shows related to your niche and share the links in a series of blog post ideas, or all at once in one epic guide.
86. Build a bullet list of the top facts and statistics about your niche
One of the easiest and most evergreen blog post ideas you can write is a list of facts. Spend a few nights researching the most interesting or shocking facts and statistics about your industry and lay them out in a bullet list divided by topic.
87. Review the top online courses related to your niche
Our time is finite and most of us try to make the best use of it as possible. For people trying to change careers or learn something new while working a full time job, it can be incredibly frustrating to realize you’ve wasted time and money on a low quality online course that didn’t teach you anything. Take advantage of these blog post ideas by sharing a list of the best courses in your niche and help steer busy people in the right direction.
88. Make a timeline of the biggest events that have changed your industry
Sharing the history of your industry can provide some valuable context to newbies in your space, and a timeline is one of best methods to do this. They’re visually appealing, easy to scan, and make it easy to organize key events and data with these blog post ideas.
Sometimes, the best way to make a big splash in your niche is to take a controversial stand. These blog post ideas will help you shake things up and generate attention for your blog.
89. Is something bothering you? Vent your frustration in a blog post
When it comes to putting thoughts and opinions out on the internet, staying positive is generally the safest bet. But making a case for something you’re passionate about or writing a critique about something you think needs to change can spark a healthy debate that draws people into the conversation—making it amongst the blog post ideas that can make a big splash. Don’t be afraid to get a little provocative. Some of the world’s biggest brands have been built on controversy.
90. Pick a controversial tweet about your industry and write a response
Taking your stand on a polarizing issue is a risky move, but that also makes it one of the most interesting blog post ideas out there. Calling someone out could have some nasty consequences and turn some people away from your brand. But it also has the potential to propel you into the spotlight. Try this one out at your own risk.
91. Put your thoughts down in an open letter to reach a wider audience
Martin Luther King Jr., Mahatma Gandhi, and Bill Gates are just a few people that have used open letters to draw attention to serious issues affecting our society. Writing an open letter is a bold move, made even bolder depending on who the letter is addressed to and what it contains. If you have something truly powerful to say and know exactly who needs to hear it, pen your thoughts into a blog post idea like this and unleash it to the world. Who knows, maybe it will be among other open letters that have left their mark on history.
92. Are there some popular misconceptions about your industry? Set the record straight.
For whatever reason, some industries seem to be plagued by scandals, misconceptions, or controversy. If you find this to be true of your niche, why not set the record straight through a myth vs. fact series of blog post ideas. Who knows, you may be able to shift perceptions and change the way people think.
93.Is there an issue that’s tearing your industry apart? Chime in with your take
When you bring together talented professionals that are passionate about their craft, there is bound to be some conflict. Divisive issues spring up in every industry, forcing people to pick sides and defend their stance. If there’s a polarizing debate raging in your space, don’t shy away from it; leaders don’t stand on the sidelines. Throw in your two cents, publish a series of blog post ideas expanding on your beliefs and make yourself part of the conversation.
94. Revisit well-known predictions about your niche and highlight which ones came true and which didn’t
Early on in this list, we had you making your own predictions about your industry. While looking forward is a fun exercise, revisiting past predictions can be equally fascinating blog post ideas. Whether they were way off base or right on the money, your readers will appreciate looking back along with you.
95. Have major brands or influencers in your space had any epic fails?
Even the most successful people and brands take a misstep or two. After all, nobody’s perfect. When failures happen, the best thing we can do is try to learn from them. Point out a few of your industry’s biggest blunders through blog post ideas that also provide a few takeaways we can learn from them.
96. Write about some of the biggest controversies in your industry
Controversies and scandals rock every industry from time to time and occasionally leave lasting scars. What has rocked your niche? Giving insight into the events that have shaped the cultural landscape of your space makes for rich blog post ideas.
97. Share some comments from trolls and come up with clever responses
Online bullies love lobbing hurtful comments at people and then hiding behind the anonymity of the internet. Why not turn the tables on the trolls and call them out directly? Even if you only know their screen name, use these kinds of blog post ideas to clap back with a witty response will catch them off guard and make other would-be bullies think twice.
98. Highlight 5 things you’d like to change about your industry
Even if you’re passionately committed to your profession, there are no doubt a few things that you wish were different. Write those opinions down in a series of blog post ideas expanding upon those improvements and see if you can build consensus with others in your space.
99. Identify crucial skills in your niche that don’t require a college degree
With skyrocketing tuition fees and the crushing burden of student debt hanging over their heads, many young people are taking a good hard look at whether college is the right choice for them or not. Is a degree truly necessary in order to succeed in your niche? Are there certifications or online courses that could prove just as valuable? Make a list of the most in-demand skills in your industry that can be developed outside of the classroom in a series of compelling blog post ideas.
100. Explain how professionals in your space can recession-proof their business
At the time of writing, we’re currently in the longest bull run in the history of the US economy (knock on wood). The Great Recession of 2008 is a faint memory in many people’s minds and some of the same reckless financial decisions that caused it are being repeated over and over again. What goes up must come down. Now’s the time to recession-proof your business before it’s too late. Put together some actionable insights into a series of blog post ideas that'll help business owners to prepare themselves for the next economic downturn.
101. Have you seen people make the same mistakes over and over as they try to break into your field? Give them some good advice.
No successful person got to where they are without some help along the way. We’ve all had mentors and advocates share some advice, give us a few breaks and show us the ropes. Earn some good karma and pay those good deeds forward with a series of your own blog post ideas that share your best advice. Shine the light on the most common mistakes newbies make in your niche and explain how to avoid them.
Now that you’ve started translating your blog post ideas into real, published work—it’s time to get to work promoting your posts to reach as many people as possible. Here are a few effective ways to expose your blog to new readers, build your audience and drive more traffic today.
1. Answer Questions on Quora and link back to your blog
More than 300 million people visit Quora, the popular question-and-answer site, each month. With over 400,000 topics and thousands more added every week, there are likely hundreds of questions around your niche that you can answer with links back to your blog.
2. Become a Redditor and share your content
Reddit bills itself as ‘the front page of the internet’ and it’s easy to see why. The latest and most interesting stories from across the internet seem to break on Reddit first. With an audience as big as Twitter’s but with more than double the engagement rate, Reddit has the potential to drive massive traffic to your site.
3. Reach out to influencers and ask them to share your content
It’s a long and arduous road to build your audience to 1 million followers. It’s a lot faster and easier to convince someone who already has 1 million followers to share your content. Build relationships with influencers and ask them to share your best blog post ideas once they're published as well-refined content. If they agree, you’ll dramatically expand your reach, plus you'll create the opportunity for future collaborations like guest blogging.
4. Ask your network to help amplify your content
Just a few shares, likes and retweets can be enough to get the social media network algorithms to exponentially increase the amount of people your content gets exposed to. Ask your own personal network of colleagues, friends, family and supporters to help share your pieces. They want you to succeed and will undoubtedly be excited to help.
5. Make a video based on your blog post
Video has exploded in popularity over the last few years. YouTube is the second biggest search engine after Google, and a few YouTube videos show up on the first page of Google search results. These two opportunities may just make video the best way to drive eyeballs to your website. Convert your blog post ideas into a snappy video, upload your video to YouTube, optimize it for search and be sure to link back to your original article.
6. Share your article with online communities
Facebook, Instagram, and Twitter are the largest and most obvious places to share your content. But there are thousands of other online communities built around various niches that often have higher engagement. Have you written about design? Try submitting your article to Sidebar.io. Web development? Send your piece to Webdesignernews.com. No matter what you’ve written about, there’s a passionate community out there that is hungry for new content.
7. Include your blog post in your email newsletter
If you have an internet presence and aren’t building an email list, you’re missing out on one of the most powerful tools for driving traffic to your blog. A healthy list to do email marketing to, is comprised of people that love your content and want to be contacted when you have more. Shoot out an email to your list whenever you have new articles, just be careful not to do overdo it. A monthly or weekly newsletter is typical, but be sure to experiment to find the right cadence for your audience.
Over to You
What'd I miss?
Are there any blog post ideas or general content structures you've had success with (that we didn't cover here)?
Share your best blog post ideas with us in the comments below!
And remember, consistently turning blog post ideas into high quality content is tough, but the juice is worth the squeeze. Investing in creative, entertaining, and high value blog post ideas can have exponential returns. The key is building a diverse array of blog ideas and sticking to a regular publishing schedule.
Pair these ideas with a robust content amplification strategy and you’ll be set to capture massive traffic this year.
Oh and if you haven't yet gotten your blog off the ground yet, then head over to my ultimate guide to starting a blog.
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