Hiring freelancers is becoming not only more acceptable, but more attractive for many businesses. This creates an incredible opportunity for people with useful skills to start a freelancing business on the side, and eventually grow that into a sustainable self-employed career. That’s exactly what I’ve done with my content marketing consultant business. Fewer taxes, lower employee-related expenses,
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What’s the one thing most highly paid freelancers have in common? A powerful personal brand, and the online proof (reputation) to back it up. If you’re the best at what you do and you can prove it, you’re in a much better position to set your rates and turn away clients that don’t benefit your business.