About the Episode:
In today’s episode, we’re talking to Daniel Kempe and Matt Spurr, co-founders of Quuu, the platform where you can connect your social media accounts and get free, daily hand-curated content suggestions to automatically be shared to your followers.
Daniel and Matt also launched their paid product called Quuu Promote back in late 2015-early 2016 where bloggers, content marketers, and social media managers can pay a flat monthly fee to submit regular content for consideration to be shared out through Quuu’s nearly 60,000 connected users.
As of today’s recording in January of 2018, the company is generating over $31,000 in Monthly Recurring Revenue. But, things weren’t always looking so great for Daniel and Matt. In 2015, they’d been running a creative agency together for the past couple of years and that journey was filled with ups and downs.
Sometimes they’d have a ton of client work, yet at other times, they’d be scrambling to fill their pipeline of future clients and on top of that, every now and then, some of their clients wouldn’t pay up for the work they’d done them. Eventually, the two made the decision that they needed to pursue a different kind of business and Quuu was thus born as a side project out of their creative agency.
In Today’s Episode, We Talk About:
[02:37] What books they are reading at the moment.
[04:06] Where they’re originally from.
[04:46] What brought them together.
[06:12] Their very first side project.
[10:19] Why they created an agency.
[11:10] Their first client at the agency.
[13:43] What Quuu is.
[16:59] What Quuu originally looked like at launch.
[23:28] How long it took them to launch Quuu on Product Hunt.
20:56 How many people signed up for the initial launch.
[21:34] What led to Quuu Promote.
[23:34] How much revenue is being generated today fromQuuu Promote.
[24:29] Why they shifted to a subscription-based model.
[27:04] Why they started with the original pricing model.
[28:37] Their number one piece of advice for anyone looking to build a SaaS tool today.
31:03 Sacrifices they’ve had to make in growing Quuu over the years.
[33:58] What has been their biggest growth channel.
[34:33] The biggest investment they’ve made in growing their business.
35:56 What’s next for them in the future.
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Resources Mentioned:
The Things You Can See Only When You Slow Down by Haemin Sunim
Hacking Growth: How Today’s Fastest-Growing Companies Drive Breakout Success by Sean Ellis and Morgan Brown
Connect with My Guest:
Quuu and Quuu Promote
Daniel on LinkedIn and Twitter
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