About the Episode:

In this episode, we’re talking to Austin Belcak, who started the rapidly growing career blog, Cultivated Culture.

Austin is a hardcore side hustler.

Very quickly, Austin built his blog traffic up to 60,000 readers in a matter of just 2 months. He recently had a successful launch of his first online course, and has hosted multiple virtual summits with tens of thousands of attendees.

Built around his experience landing jobs and interviews with companies like Google, Microsoft, Apple, and Uber, Austin’s monetizing his skills (and interests) by helping other people land their dream jobs, negotiate higher salaries and navigate career transitions.

In Today’s Episode, we talk about:

01:52 As always, we start off by finding out what book Austin is reading at the moment.
02:35 His background and where he grew up
03:00 He talks about where he went to college.
03:12 His passion for fishing and how he started his first business.
05:07 A brief overview of how he got started in digital marketing.
07:25 How he chose his niche
08:28 Austin’s talks on how landing a job in a major cooperation led to the creation of his career development blog.
09:11 He gives some advice on building relationships, dealing with challenges, coming up with strategy, and handling rejection.
16:03 He talks about the importance of his strategy of identifying a problem before offering a solution.
17:06 He talks about how long he’s been blogging at Cultivated Culture.
17:16 The number of subscribers he’s got on his blog
18:53 His big break and the strategy that led to a huge increase in the number of subscribers he has.
20:42 How Austin and I first connected originally.
21:07 He talks about future projects he’s got coming up.
25:22 The experience and the support he received from his managers at his day job.
27:10 He speaks on income targets and what would justify quitting his day job.
28:14 He talks about his most effective growth channel for his blog.
29:47 His best piece of advice for anyone looking to get their first 100 subscribers.
31:36 He talks about the most difficult challenge he’s faced in growing his blog.
33:14 Austin talks about the best investment he’s made in his business.

 


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Resources Mentioned:

Reinvent Yourself by James Altucher

 

Connect with My Guest:

Cultivated Culture

Austin on LinkedIn and Twitter

Subscribe, Review, & Share:

If you enjoyed this episode of The Side Hustle Project, I would love your support. Head over to the show on iTunes or in the Apple podcast app and give us a rating please! And as always you can catch every episode on the Apple podcast app, Stitcher or wherever you get your podcasts. Thanks for tuning in.

 


Ryan Robinson
Ryan Robinson

Full-time blogger, podcaster and side project aficionado. Join me here, on ryrob.com to learn how to start a blog, make money blogging and grow a profitable side business. I also write for publications like Fast Company, Forbes, Entrepreneur, Inc, Business Insider and more. Let’s chat on Twitter about business and side projects.

    7 replies to "#30: Getting 60,000 Blog Readers in 2 Months (on the Side) and Building a Personal Brand with Austin Belcak"

    • Yvette Agyei

      I’m actually a huge fan of Austin’s advice. I am looking to grow my side business myself so I will certainly be looking into your blog Ryan.

    • sam

      audio is good when they a few minutes long. Audio with video is better when more than a few minutes duration.

      Personally i prefer to have a transcript.

      Thanks

    • Max Chiossi

      Sounds so easy when he talks about it, and yet we are talking of tens of thousands of people!

    • DNN

      It’s more than possible to acquire that number of block subscribers in under 6 months. One thing most bloggers don’t look at is Evergreen content ranks better than every other form of published content to a Blog. One reason why most bloggers fail is because they fail to publish Evergreen content on a daily basis in the header descriptions of their new YouTube videos, and personally take time to reach out to people on social networks and through blog comments. When most bloggers change their way of doing things, they’ll notice their reader subscriber base slowly but steadily increasing.

    • Saloni

      Pleasant article and I might want to thnkx for the endeavors you have carefully recorded this site. I’m trusting a similar high-review site post from you in the up and coming too

    • Soumya Roy

      Fantastic Ryan and thanks for putting all these together. It’s really impressive how you reached that figure. I would love to share this post personally with all my blogger trainees and I am sure they are going to love it.

      Regards
      Soumya Roy
      Founder & Lead SEO Trainer
      PromozSEO.com

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