About the Episode:
In today’s episode, we’re talking to Elise Dopson, an elite B2B freelance writer who’s worked with or been featured on sites like HubSpot, CoSchedule, The Content Marketing Institute and ConversionXL to name a few.
Hailing from Manchester in the United Kingdom, Elise actually got her start in the digital world with her very first blog – focused on beauty products she was into – at the surprisingly young age of 12! After graduating from high school, Elise didn’t feel like going to University would be the best fit for her, so she decided to head straight into the workforce and that’s when she landed her first gig working at a content marketing agency.
After a couple of years working at the agency, she decided it was time to strike out on her own as a freelance writer, so that she could do more of the actual fun writing work with clients, rather than simply spending hours project managing behind the scenes. She’s been rapidly on the rise as a B2B freelance writer ever since.
In Today’s Episode, We Talk About:
[02:30] When Elise first started freelancing.
04:04 What came after starting a blog at 12 years old.
[06:23] How old she was when she got her first job.
[10:03] What it was like transitioning to freelancing full-time.
[25:00] Her advice on how to land high-quality clients.
[13:39] Her number one acquisition tool.
[15:12] The role of her blog in generating new leads.
16:53 Advice 0n how to set your prices.
24:25 Her number one piece of advice for listeners that want to build a freelance business.
26:18 The best investment she’s made in order to grow his business.
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